Harvard University Launches Menswear Line

Get your Chuck Bass on!  Harvard University is launching a menswear line called Harvard Yard.


The university just signed a ten-year licensing deal with Wearwolf Group, a major clothing manufacturer.  Harvard is not only doing a men’s line,  but is also considering reaching out into women’s and children’s apparel. “We want to launch into those spaces as well,” said Wolf, “but we thought it best to start with a men’s collection.


‘The men’s collection features short-sleeve plaid shirts, Liberty print wovens, seersucker shorts, regimental stripes, sporty knits, patterned jackets and fancy pants — all in a contemporary, tapered fit.’


John Fowler, creative director for the line, says “it’s a style that has become current again and not just with the American consumer.  We think Harvard Yard will have global appeal.”  I’m sure it will be a hit with American prep fans and the Chuck Bass wannabes!


harvard01harvard02harvard03harvard04harvard05

Images via WWD by Robert Mitra.


What do you reckon?  Would your boy rock the Harvard look?!


xoxo


See also:

Bardot likings

Alexander McQueen

Curls baby!




2 Responses to “Harvard University Launches Menswear Line”

  1. Rossco says:

    I like the second outfit! I don’t think I can pull off plaid.

  2. JoJo says:

    I love the forth one. The belt and shorts are cute as. Its going to be a hot summer, a hot hot summer. x.

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